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Privacy policy

Last updated: 20 October 2026

Luxiage operates this store and website, including all associated information, content, features, tools, products and services, in order to provide you, the customer, with a carefully curated shopping experience (hereinafter – the “Services”). Luxiage operates with Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal data when you visit, use, make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy applies to the collection, processing and disclosure of your personal data.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and understand how your information is collected, used and disclosed as described in it.

Personal data we collect or process

When we use the term “personal data”, we mean information that identifies you or another person or can reasonably be linked to you or another person. Personal data does not include information that is collected anonymously or that has been de-identified so that your identity cannot be determined or the information cannot reasonably be linked to you. Depending on how you use the Services, where you live and to the extent permitted or required by applicable law, we may collect or process the following categories of personal data, including derivatives of that personal data:

  • Contact information including your first name, last name, address, billing address, shipping address, telephone number and email address.
  • Financial information including credit card, debit card and financial account numbers, payment card information, financial account information, transaction information, payment method, payment confirmation and other payment information.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including items you view, add to your cart, add to your wishlist or purchase, return, exchange or cancel, and your previous transactions.
  • Communications with us including information you provide when communicating with us, for example when sending an inquiry to our customer service team.
  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information including information about your interaction with the Services, including how and when you interact with or navigate the Services.

Sources of personal data

We may collect personal data from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal data;
  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through cookies and similar technologies;
  • From our service providers including where we engage such providers to enable certain technologies and where they collect or process your personal data on our behalf;
  • From our partners or other third parties.

How we use your personal data

Depending on how you interact with us or which Services you use, we may use personal data for the following purposes:

  • Providing, personalising and improving the Services. We use your personal data to provide the Services to you, including performing our contract with you, processing your payments and orders, remembering your preferences and the items you are interested in, sending account-related notifications, handling purchases, returns, exchanges or other transactions, creating, managing and otherwise administering your account, arranging shipping, facilitating returns and exchanges, enabling you to post reviews and creating a personalised shopping experience, such as providing product recommendations related to your purchases. This may include using your personal data to better personalise and improve the Services.
  • Marketing and advertising. We use your personal data for marketing and advertising purposes, for example by sending marketing, advertising and promotional messages by email, text message or post, and by showing you online advertising for products or services on the Services or other websites, including advertising based on items you previously purchased or added to your cart and other activity on the Services.
  • Security and fraud prevention. We use your personal data to authenticate your account, ensure a secure payment and shopping experience, detect, investigate or respond to potentially fraudulent, unlawful, unsafe or malicious activity, and ensure the security of the public and our services. If you choose to use the Services and register an account, you are responsible for keeping your account details secure. We strongly recommend that you do not share your username, password or other access details with any other person.
  • Communicating with you. We use your personal data to provide customer service, respond to your inquiries, provide effective services and maintain our business relationship with you.
  • Legal reasons. We use your personal data to comply with applicable laws or respond to valid legal processes, including requests from law enforcement or government authorities, to investigate or participate in civil claims, potential or actual litigation or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.
  • In the online store, payments are processed through the makecommerce.lt platform, operated by Maksekeskus AS (Liivalaia 45, Tallinn 10145, Estonia, reg. no. 12268475); therefore, your personal information required to carry out and confirm the payment will be transferred to Maksekeskus AS.

How we disclose your personal data

In certain circumstances we may disclose your personal data to third parties for lawful purposes and in accordance with this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors and other third parties who provide services on our behalf (for example IT management, payment processing, data analytics, customer service, cloud storage, order fulfilment and shipping).
  • With business and marketing partners so that we can provide you with marketing services and advertise. For example, we use Shopify to support personalised advertising on third-party services based on your online activity with various merchants and on various websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to instruct us not to share information about you in order to show you targeted advertising and marketing messages based on your online activity with various merchants and on various websites.
  • When you instruct, request or otherwise consent to our disclosing certain information to third parties, for example so that we can ship products to you or when you use social media widgets or login integrations.
  • With our affiliates or otherwise within our corporate group.
  • In connection with business transactions such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are provided on the Shopify platform, which collects and processes personal data about your access to and use of the Services in order to provide and improve the Services for you. Information you provide to the Services will be transferred to and shared with Shopify, as well as third parties that may be located in countries other than where you live, in order to provide and improve the Services for you. In addition, to protect, develop and improve our business, we use certain enhanced features from Shopify that involve data and information obtained through your interactions with our store, other merchants and Shopify. To provide these enhanced features, Shopify may use personal data collected about your interactions with our store, other merchants and Shopify. In these circumstances, Shopify is responsible for the processing of your personal data, including responding to your requests to exercise your rights relating to the use of your personal data for these purposes. To learn more about how Shopify uses your personal data and what rights you may have, please see the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights relating to your personal data here: Shopify Privacy Portal.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites with which we are not affiliated or which we do not control, you should review their privacy and security policies and other terms. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness or reliability of information found on them. Information you provide in public or semi-public places, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or the relevant third-party platforms, and is not limited to our or the third party's use. The inclusion of such links does not imply or presume our endorsement of the content of such platforms or their owners or operators, except where stated in the Services.

Children's data

The Services are not intended for use by children and we do not knowingly collect any personal data about children who have not reached the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal data, you may contact us using the contact details below and ask us to delete it. As of the effective date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as those terms are defined in applicable laws) personal data of individuals under 16 years of age.

Security and retention of your data

Please note that there are no perfect or impenetrable security measures, so we cannot guarantee “perfect security”. In addition, any information you send to us may become insecure in transit. We recommend that you do not use insecure channels to send us sensitive or confidential information.

How long we retain your personal data depends on various factors, such as whether we need the information to maintain your account, provide the Services to you, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights listed below relating to your personal data. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

  • Right to access / to know. You may have the right to request access to the personal data we hold about you.
  • Right to delete. You may have the right to request that we delete the personal data we hold about you.
  • Right to correct. You may have the right to request that we correct inaccuracies in the personal data we hold about you.
  • Right to data portability. In certain circumstances and subject to certain exceptions, you may have the right to receive a copy of the personal data we hold about you and to request that we transfer it to a third party.
  • Managing communication preferences. We may send you promotional emails, and you may opt out of receiving them at any time by using the unsubscribe option in our emails. If you opt out, we may still send you non-promotional emails, such as emails about your account or orders you have placed.

If you live in the United Kingdom or the European Economic Area, and subject to exceptions and limitations under local law, in addition to the rights above you may exercise the following rights:

  • Objection to processing and restriction of processing: You may have the right to ask us to stop or restrict the processing of personal data for certain purposes.
  • Withdrawal of consent: Where we process your personal data on the basis of your consent, you have the right to withdraw that consent. If you withdraw your consent, it will not affect the lawfulness of any processing carried out on the basis of your consent before its withdrawal.

You may exercise any of these rights where indicated in the Services or by contacting us using the contact details below. To learn more about how Shopify uses your personal data and all your rights, including those relating to data processed by Shopify, you may visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. Before fulfilling your requests, we may need to verify your identity, as permitted or required by applicable law. Under applicable law you may appoint an authorised agent to submit requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorised them to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner, as required by applicable law.

Complaints

If you have complaints about how we process your personal data, please contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below or to lodge a complaint with your local data protection authority. If you are in the EEA, you can find a list of the competent data protection supervisory authorities here.

International transfers

Please note that we may transfer, store and process your personal data outside your country of residence.

If we transfer your personal data from the European Economic Area or the United Kingdom, we will rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses, or any other equivalent contracts entered into by the relevant UK competent authority, unless the data is transferred to a country that has been determined to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal or regulatory reasons. We will post the updated Privacy Policy on this website, update the “Last updated” date and provide notice as required by applicable law.

Contact information

If you have questions about our privacy practices or this Privacy Policy, or would like to exercise any of the rights available to you, please call us, write to us at info@luxiage.com or contact us at Butrimonių g. 5, Kaunas, LT-50365. In accordance with applicable data protection laws, your personal data controller is UAB “Alpeka” (company code 302495478, registered office address: Butrimonių g. 5, Kaunas, LT-50365), operating the Luxiage Jewelry brand.